New Pampers Premium Protection project

NEW Pampers Premium Protection

An exclusive team of Squaddies joined our new project to try NEW Pampers Premium Protection, with double protection for skin and against leaks.

17/07/2024 to 16/09/2024

Dorina 09/08/2024 - 09:00

Welcome babies of Britain 🥰

Well, hello there, little one. We are absolutely delighted to have you and your parents join us for this adorable project with Pampers Premium Protection.

Your grownups told us all about you, and we decided you would be the perfect Chief Testing Officer for new Pampers Premium Protection nappies. Over the next few weeks, you and your grownup will put these nappies to the test, and then they can tell all your pals’ mums and dads about them. But first, let’s remind ourselves why they’re great.

Double protection for skin and against leaks 💦

Wee and poo in your nappy can lead to discomfort and nappy rash2,3. Why? Because your skin is 30% thinner and more delicate than your grownups1. And as busy babies of the world, you simply don’t have time for that sort of things. That’s why team Pampers (the folks who make your nappies) have developed NEW Premium Protection nappies, with double protection for skin 🍃 and against leaks💦.

DermaComfort layer

The DERMACOMFORT layer helps to keep skin dry and protected… (making them perfect for happy babies)

Stop & Protect pocket

…and the STOP & PROTECT POCKET helps prevent leaks escaping at the back. (your parents will be delighted with this)

This next bit’s for your parents...

Your project missions 🚀

Starter kits will be landing on doorsteps up and down the country from August 12th onwards. Keep an eye out for the postie but don’t worry if it doesn’t arrive right away, it could take up to a week after this date.

We’d love your help in spreading the word about the unique features of the New Pampers Premium Protection.

Here’s what we’d love to see from you:

  1. Try out NEW Pampers Premium Protection nappies with your little one 👶

    Your very first job is to put the Pampers Premium Protection nappies to the test.
    ❗ NOTE: Please open the pack carefully so you can include your pack in shots when you create fab content – thank you 😊

  2. Invite your parent pals to get involved 💌

    Let your pals know that when they download the Pampers Club App 📲 they can get a £6 off Pampers Premium Protection coupon*. Simply hand them one of the 10 small leaflets 🎫 you received – they contain all the details they need to access their coupon.

  3. Post to social media 🤳 with

    ...cute pics and vids of your little one in their new nappy
    ...the hashtags: #ad #PampersPremiumProtection #PampersBabyApproved and #PampersSquad

  4. Write a review on Pampers.com ✍

    ...giving your thoughts 💭 on the new Pampers Premium Protection nappies

  5. Share your reviews and social posts with us... 😉

    to be in with a chance of winning one of 20 x £50 Amazon gift cards**. 🍀

If you can’t wait to get started then why not let your pals know that you’ve been selected for this project and that they can expect to see more exciting content very soon!

Upload social URL Upload a screenshot

@all: What are you most looking forward to in this new project with NEW Pampers Premium Protection?


1Telofski S, et al. Dermotol Res Pract 2012, Stamatas GN, et al. Pediatr Dermatol 2010;27;125-131
2Berg RW. Etiology and pathophysiology of diaper dermatitis. Adv Dermatol. 1988;3:75-98.
3Berg RW, Milligan MC, Sarbaugh FC. Association of skin wetness and pH with diaper dermatitis. Pediatr Dermatol. 1994;11(1):18-20.
*T&Cs apply. UK residents only above 18. **Full competition terms and conditions can be found here.

258 Comments

KPATS Verified 27/08/2024 - 13:58

Has been absolutely great so far. No leaks or accidents and no rashes. Can be worn for a few hours without having to worry about there being rashes. Super absorbent nappies. 100% recommendation!

LydiaJude • 27/08/2024 - 14:12

Love these nappies, maybe even more than the nappy pants. We’ve had no leaks using these, even through the night

Emmaha93 Verified 27/08/2024 - 14:17

We’re 50/50 on this one!
Still getting poonamis!!! But more from the sides. Otherwise we absolutely love them 🙌

mabdelhamid Verified 27/08/2024 - 14:58

I love it so far, just a few leaks from the sides but i think that might be because she needs a smaller size. Will test again and report back

MRSHowell • 27/08/2024 - 17:32

Has anyone had issues with reviews being accepted, I guess the word would be?
I did a review on pamper site, comment on blog but I'm getting emails saying I've not been active. I have emailed them last week but not heard anything.

Babygirlmum2024 Verified 27/08/2024 - 17:58

Love the new design

rubythesausage Verified 27/08/2024 - 21:08

Thank you for allowing me to be part of the team! 🎉

Midwifemum91 • 27/08/2024 - 22:25

Love how kind these are to the skin. No redness or irritation. We have had one poonami but not sure any nappy would have withheld that one.

Kemszara • 28/08/2024 - 00:32

I love these pampers. They are soft and comfortable on the baby's skin.

Clarewithnoi • 28/08/2024 - 08:09

These nappies are great! Lovely and soft and we've had no leaks whatsoever! Very impressed!

JensensMumma Verified 28/08/2024 - 08:43

We have finished the pack of pampers now, we really like the new design at the tip of the nappy to help keep everything in. They seem to be great comfort for my sons skin

Bullen • 30/08/2024 - 11:08

Absolutely love these nappies, so easy to put on my acrobatic baby! Lovely design and great absorbancy, perfect!

Abbiereeve1 Verified 30/08/2024 - 18:57

Less poonarmis when compared to other brands but unfortunately we have still had quite a few! Barely any out the back through so the new pocket must be doing it’s job :)

Star9 • 31/08/2024 - 22:42

Hey has anyone had an issue with scanning the code inside the pack of nappies? One letter accidentally got wiped off and now the code is not valid. @pampers can you make this so that they don't rub off please. Thank you 🙏🏽

Kemszara • 03/09/2024 - 18:10

I love these pampers . My baby slept for quite a long time in the night the first time he used it .

Helijjo • 05/09/2024 - 17:04

Pampers nappies are fab! They are far superior to any other nappy brands we have tried ☺️☺️☺️. My wee man stays so dry and is super comfortable! Once you’ve used pampers you can’t go back to other brands!!

Yasmin11 • 12/09/2024 - 12:51

Brilliant nappies. Baby is leak free, no accidents. Brilliant and fit. Will be buying more. So useful when travelling too.

Tatty • 18/09/2024 - 07:34

Amazing nappies with no leaks and resolved some nappy rashes my baby was getting! Will use again but pampers please review your everyday prices as it may be that people can’t afford them out of baby events on a daily basis!

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