Dorina 18/10/2024 - 15:00

Welcome tiny citizens of Britain 🥰

Double protection for skin and against leaks 💛

Wee and poo in your nappy can lead to discomfort and nappy rash^2,3. Why? Because your skin is 30% thinner and more delicate than your grownups¹. And as busy little ones, with an entire world to explore, you could do without that. That’s why Team Pampers (the folks who make your nappies) have developed NEW Premium Protection nappies, with double protection for skin and against leaks.

The DERMACOMFORT layer helps to keep skin dry and protected… (making them perfect for happy babies)

…and the STOP & PROTECT POCKET helps prevent leaks escaping at the back (great news for your folks)

Hand over to your parents now, they can take it from here.

Your project missions 🌟

We’d love your help in spreading the word about the unique features of the New Pampers Premium Protection.

Here’s what we’d love to see from you:

1. Try out Pampers Premium Protection nappies with your little one 👶

   Your very first job is to put the Pampers Premium Protection nappies to the test. NOTE: Please open the pack carefully so you can include your pack in shots when you create fab content – thank you 😊

2. Invite your parent pals to get involved 🙋‍♀️🙋‍♂️

   Let your pals know that when they download the Pampers Club App they can get a £6 off Pampers Premium Protection coupon*. Simply hand them one of the 10 small leaflets you received – they contain all the details they need to access their coupon.

3. Post to social media 🤳

   ...cute pics and vids of your little one in their new nappy
   ...with the phrase ‘Approved by [your baby’s name]!’-either in the video or the caption
   ...with the hashtags: #ad #PampersPremiumProtection #PampersBabyApproved and #PampersSquad

4. Write a review on Pampers.com ✍

   ...giving your thoughts on the new Pampers Premium Protection nappies

5. Report back and share your reviews and social posts with us 📲

   to be in with a chance of winning 🍀 one of 20 x £50 Amazon gift cards**

Eager to dive in? Fab! Give your pals a heads-up that you’ve been chosen for this project and let them know, they’ll see more exciting updates from you soon!

Upload social URL Upload a screenshot

@all: What are you most looking forward to in this new project with Pampers Premium Protection?

¹Telofski S, et al. Dermotol Res Pract 2012, Stamatas GN, et al. Pediatr Dermatol 2010;27;125-131
²Berg RW. Etiology and pathophysiology of diaper dermatitis. Adv Dermatol. 1988;3:75-98.
³Berg RW, Milligan MC, Sarbaugh FC. Association of skin wetness and pH with diaper dermatitis. Pediatr Dermatol. 1994;11(1):18-20.
*T&Cs apply. UK residents only above 18.
**Full competition terms and conditions can be found here.